Three steps between wanting it and buying it.
HoldUp puts a pause between “I want this” and “I bought this”. No budget, no bank login, no account. Here's the whole thing, start to finish.
Put something on holdThe three steps
Step 1: Tell HoldUp what's tempting you
Name the thing, its price and why you want it. You can add a link to it and your hourly pay, which turns the price into hours of your work.
It stays in this browser. Nothing connects to your bank, and there's no account to make.
Example of a filled-in hold - The thing
- Noise-cancelling headphones
- Price
- $349
- Hourly pay (optional)
- $28/h
- Why do you want it?
- My old pair crackles on calls
Step 2: Pick a cooldown
Choose 24 hours, 72 hours or 7 days. A countdown starts, and your hold card shows the exact day and time it ends.
Skip and Buy stay locked until then. That's the pause doing its job.
Example: 72 hours chosen, one minute in - 24h
- 72h (chosen)
- 7 days
Time left: 2 days, 23 hours and 59 minutes.
Skip and Buy stay locked until it ends.
Step 3: Decide with a clear head
When the cooldown ends, choose Skip it or Buy it. Either answer is fine.
Skip it and the price goes onto your money-you-didn't-spend total, kept in this browser. Buy it and the total stays as it was.
Example: 72 hours later, skipped Still want the headphones?
- Skip it
- Buy it
Money you didn't spend
$349
1 skipped hold
What it really costs
A price tag is easy to wave through. Your hold card puts it another way, so you can feel the number before you pay it.
Enter your hourly pay and it divides the price by it: that's how many hours you'd work to pay for it.
Leave the pay blank and it compares the price to everyday things instead: coffees out for small buys, takeout dinners for two in the middle, date nights for the big ones.
$349 with $28/h entered
That's 12.5 hours of your work at $28/h.
With no hourly pay entered
A $18 buy
That's about 4 coffees out at $5 each.
A $349 buy
That's about 9 takeout dinners for two at $40 each.
A $1,200 buy
That's 12 date nights at $100 each.
Your partner can see it too
Tap “Share with your partner” on your hold card. On a phone it opens your share options; elsewhere it copies the link.
Your partner opens it in any browser, with no account, and sees the item, the price, your reason and the time left. The link is read-only, so they can't change the hold or decide it for you.
The hold travels in the part of the link after the #, which browsers never send to a server. Your hourly pay and the shop link are left out.
Partner voting arrives with early access. More for couples
On hold
Noise-cancelling headphones
$349“My old pair crackles on calls”
2 days, 23 hours left
Shared by someone using HoldUp
HoldUp hasn't verified it. Partner voting arrives with early access.
Try it on one thing you want right now
Your first hold is free and stays in this browser. Early access is free too, with an email signup and no card. HoldUp will be $19/month per household after launch, and early access is limited to the first 100 households.